LifeVantage new $30m RSL kit sponsor, according to reports

USA TODAY Sports

Real Salt Lake's new kit sponsor will be nutraceutical outfit LifeVantage, according to a club-confirmed report in Sports Business Journal. The company will replace Xango on the front of RSL's jerseys in 2014.

The article reports that the deal is one of the league's largest, running for 10 years at around $30 million. As a point of comparison, the Rio Tinto Stadium naming rights were pegged between $1.5 and $2 million annually, also running for 10 years (expiring in 2018).

That the jersey deal is reportedly between 150 and 200 percent greater than the stadium naming deal speaks to the consecutive rises of Real Salt Lake and Major League Soccer in the U.S.

LifeVantage is a direct-selling, multilevel marketing company and the marketer of Protandim, their key product. They are a publicly traded company, LFNV on the NASDAQ, and are headquartered in Salt Lake City.

X
Log In Sign Up

forgot?
Log In Sign Up

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior users will need to choose a permanent username, along with a new password.

Your username will be used to login to SB Nation going forward.

I already have a Vox Media account!

Verify Vox Media account

Please login to your Vox Media account. This account will be linked to your previously existing Eater account.

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior MT authors will need to choose a new username and password.

Your username will be used to login to SB Nation going forward.

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.

Join RSL Soapbox

You must be a member of RSL Soapbox to participate.

We have our own Community Guidelines at RSL Soapbox. You should read them.

Join RSL Soapbox

You must be a member of RSL Soapbox to participate.

We have our own Community Guidelines at RSL Soapbox. You should read them.

Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.

tracking_pixel_9353_tracker